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Product Strategy

Building AI Apps That Users Actually Want

January 15, 2024
5 min read
By Arash Ghaemi

The AI revolution is here, but there's a problem: most AI applications fail to gain meaningful user adoption. Despite impressive technical capabilities, many AI products struggle to find product-market fit.

The Problem with AI-First Thinking

Too many teams start with "What can AI do?" instead of "What do users need?" This leads to solutions looking for problems, rather than solving real user pain points.

Our Approach: User-First AI

At Gen Studios, we flip the script. We start with deep user research, identify genuine problems, and then determine if AI is the right solution. Sometimes it is, sometimes it isn't.

Key Principles

  • Solve real problems: AI should enhance existing workflows, not create new complexity
  • Start simple: Begin with the minimum viable AI feature that provides clear value
  • Iterate based on usage: Let user behavior guide your AI development roadmap
  • Make it invisible: The best AI feels like magic, not like interacting with a robot

The future belongs to AI applications that users love, not just AI applications that are technically impressive.

About Arash Ghaemi

Co-Founder & Growth Marketer at Gen Studios. Growth marketing expert with a passion for scaling AI products.